This post was re-blogged from Cellar Door Lit Rants & Reviews and was written by my sister, Sheilah Randall, who can be found at Indigo-Ashe Book Trailers.
Since I began assembling book trailers, I have learned a few things. First and most importantly is copyright issues.
Many people think it's okay to pick your favorite song and just use it. Just throw some images together you find online and pair it to your favorite jam and post it online and everything will be okie dokie.
Unfortunately, as much as I'd love to use a Red Hot Chili Peppers' tune or a Tori Amos haunting melody, I can't. Not if I want to break copyright laws and potentially put myself at risk with the law enforcers. And/or not unless I want to spend LOTS of money to obtain the rights to that particular song. But let's be real here, no one in their right mind should spend that kind of money to market a book via a book trailer.
So what do you do? Where can you go to find songs that you can legally use without fear of running into copyright law infringements? Well luckily, there exists stock audio sites that allow you to purchase the rights to a song (usually for a single time use). What I love about these types of sites is that there are many quality musicians posting their work out there for you to buy for a generally inexpensive price.
My go-to site is audiojungle. For all the trailers I create, I look for a one to two-minute-long song, which costs roughly $14. Anything longer than two minutes and the prices increase by a few dollars. Just do yourself and your viewers a favor and don't bore them. Anything longer than two minutes and most people are hitting the snooze alarm.
There are many other stock audio sites as well:
istockphoto images and audio content you can purchase the rights to
pond5 images and audio available for purchase
audioblocks all audio
audiomicro all audio
freesound all audio
free stock music all audio
Even YouTube has a library you can use (with limitations).
While these are just some, there are plenty more out there. You just have to do a little digging and you can find a unique song to help translate your novels theme or feel. Did you write a horror novel? Well there are plenty of creepy tunes for you to pick from. A love story? Even more to navigate.
If you are going to market your book using music, do it right and legally. Find the song that will enhance and sell your book. Nothing kills a book trailer faster than a boring song. If you pick quality music your viewers will stick around to watch the entire trailer, I promise. If you pick a boring melody, your viewers will have moved on within 15 seconds.
--Sheilah G. Randall
I am somewhat in love with book trailers, especially my own. (Targeted link now ... ) BUT ... I also very much enjoy perusing other authors' book trailers. They're such a nice little marketing supplement, and when I've played my own at events I've drawn a few eyes to my table. At any rate, my sister is in the business of making book trailers and here's her latest, created for author Elena Kincaid, author of the upcoming novel, Unshattered (Silver Cliff #1). Synopsis below, followed by awesome book trailer.
After Anna James loses nearly everyone she loves and is betrayed by those she trusted, she sets out in search of a place that would bring her peace. She knew she had found it when she arrived in a sleepy little town called Silver Cliff and she vows to never trust anyone with her heart again, especially a man she fears would not only break her heart, he’d incinerate it.
Nathan Kent has dealt with his own heartache and demons from getting off the path he was meant to be on. He decides to return to his home town to rebuild his life and the last thing he needs is to fall in love with a snarky girl who keeps her past under lock and key. He realizes quickly, though, that she is girl worth risking it all for and vows to make her his.
Their pull was undeniable, like fireworks on top of flaming bonfires. But Anna can’t help wonder if she and Nathan are strong enough to survive a past that keeps resurfacing or if fate will keep shattering the world around her.
I am thus dubbing this Book Trailer Sunday, wherein which I will share book trailers I love whether anyone is listening or not. If anyone's out there, feel free to link me in the comments below to your book trailers or ones you love and I'll begin sharing them on Sundays here and also at, Cellar Door Lit Rants & Reviews.
Peace, Love, and Happy Almost Monday!
K.M. Randall writes fantasy and paranormal for both a general and young adult audience. Her debut novel, an epic fantasy called Fractured Dream, launched in June 2014, and her second book, The Reaper's Daughter, launched May 2015. Randall also published Fairytale Lost, a prequel to Fractured Dream, as an exclusive on Wattpad. She blogs about dreams, female heroines, and activism and its relevancy to the literary and fictional world. And when in the season, sometimes she just likes to talk about Halloween. She is currently hard at work on the second book in the Dreamer Saga series, Shattered World.